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Institute for Spam and Internet Public Policy: News

ISIPP IN THE NEWS


ISIPP Teams with Aweber for E-mail Delivery Monitoring, ClickZ, 5/24/06

Delivery Monitor to add monitoring services to its SuretyMail accreditation service.

Both companies provide services to improve delivery and reduce the amount of legitimate e-mail that is misdirected to spam folders. Delivery Monitor lets senders track in real time whether e-mail they send is getting delivered to the inbox at major and minor ISPs. It does this by maintaining more than 100 "seed" accounts with different ISPs, which it adds to the senders' mailing lists and monitors. It will also notify senders immediately if they end up on an industry e-mail blacklist.

Once senders discover they have a problem, they can turn to SuretyMail for ...more


A New Place for the Same Old Pitches, Washington Post, 11/04/05

Now that Web logs - blogs, for short - are a popular online pastime for millions of people, scammers are finding new ways to exploit them as vehicles for junk advertisements.

The Internet has even coined a term - splog, a combination of spam and blog - for a phenomenon that follows in the footsteps of rogue advertising such as spam e-mail, junk mail, junk faxes and adware. The new forms of spam can show up on blogs as fake comments posted by readers that actually have nothing to do with the subject at hand. Instead they are advertising pitches or attempts to get you to click on an unrelated Web site.

"It's rarely worth the resources and time it takes to find them," said Anne P. Mitchell, president and chief executive of the Institute for Spam and Internet Public Policy and a law professor at the Lincoln Law School of San Jose. But Internet companies that helped create the blog phenomenon can also help keep it clean, she said. "From an ethical, moral, good Internet neighbor perspective . . . if they have the ability to do so, they should do so." ...more


Minor Protection, Government Technology News, November 2005

Michigan and Utah implement child protection registries to keep inappropriate e-mail out of children's inboxes, and raise questions in the process.

Unsolicited, adult-oriented e-mail advertisements don't discriminate - they infiltrate inboxes everywhere, even those of children unable to buy their wares.

...

"A lot of the undesirable material comes in spam, but not all of it does," said Anne Mitchell, president of the Institute for Spam and Internet Public Policy.

Therein lies the confusion, she said. Legitimate companies also send e-mails that may comply with the CAN-SPAM Act, but still contain adult content not suitable for children - Playboy and Budweiser are just two examples.

"These are not laws about spam; they were never laws about spam," she said. "These are laws about exactly what they say they're about: keeping undesirable material away from kids - which is actually a huge problem."

She used the analogy of laws preventing advertising to minors in print, on television and the radio -- stating that you'd never see an ad for Marlboro in Highlights, a magazine for children. ...more


Seller of AOL List Gets Prison, LA Times, 8/18/05

A former America Online Inc. engineer who sold 92 million stolen e-mail addresses to an alleged spammer was sentenced Wednesday to 15 months in prison, but spam fighters said the punishment was too lenient to stem the flow of junk messages.

Jason Smathers, 25, pleaded guilty in February to hacking AOL's customer database and selling the e-mail addresses of customers for $28,000. His case was among the first prosecuted under the federal anti-spam laws that took effect last year.

"The case is significant because it demonstrates the commitment of the prosecutors to follow through" to crack down on spam, said Anne Mitchell, president for the Institute for Spam and Internet Public Policy. "But the actual length of the sentence is not all that significant. It probably will not deter spammers at all."

...But the battle is far from won.

"The list that Smathers stole had 92 million e-mail addresses, and it's still out there," Mitchell said. "Spammers are still using it." ...more


Most Users Now Safe from Spam, Dallas Morning News, 8/14/05

Ten years ago, a librarian posted a message on one of the first online discussion groups devoted to battling spam.

"Is it just my imagination, or is the spamming rate suddenly picking up?" she asked in August 1995. It wasn't her imagination, of course. Spam has come to dominate e-mail traffic, making up at least half of all messages transmitted over the Internet - and morphing from mere online distrubance to looming threat to productivity.

Yet for all of today's frustrations over unwanted e-mail, an uneasy balance has been struck.

... "The average inbox doesn't have that much spam anymore," said Anne Mitchell, chief executive of the Institute for Spam and Internet Public Policy. "The end user would probably say the spam problem is not so bad. They only get a few a day." ...more


Spam Block Has Its Own Ethical Issues, Boston Globe, 7/25/05

A couple of years ago, this column featured the prediction that the junk e-mail problem would be coming under control right about now. So much for clairvoyance.

Blue Security's system, called Blue Frog, is available free at bluesecurity.com. Blue Frog registers the user's e-mail address, then creates a dozen or so fake addresses linked to the real address. The phony addresses are ''honeypots," designed solely to trap spam. When junk mail turns up, the Blue Frog system analyzes the spam to identify not its sender, but the advertiser that uses the spam to sell his wares -- cheap Viagra tablets, for instance. These sleazy entrepreneurs put Web links in these e-mail messages, so they're easy to find.

Then Blue Frog generates a program that goes to the site's order page, and types in a message demanding an end to the e-mails. Every time a Blue Frog user gets a spam message at any of the honeypot addresses, the system automatically complains. Reshef is betting that if he can get a critical mass of 100,000 users, Blue Frog will overwhelm spam advertisers with a relentless barrage of complaints, eventually driving them right off the Internet.

It sounds deliciously nasty. But in the view of expert spam warriors, it's a lousy idea, and perhaps even illegal. "How the heck he got funding for this is a mystery to me," said Anne Mitchell, CEO of the Institute for Spam and Internet Public Policy.

For one thing, there's the risk of sending complaints to legitimate e-mailers, like banks or travel services. When a traditional spam filter makes a mistake, people don't get their credit card bills. If Blue Frog screws up, an honest company's website could be crushed under a landslide of gripes, and Blue Frog gets clobbered with a lawsuit.

Reshef said that Blue Frog uses human checkers to make sure that spam really is spam. But with billions of messages, good and bad, racing across the Net every day, the company can't manually check enough of them to do any good.

"Either they're not going to automate it, in which case it's never going to grow," said Mitchell, "or they are going to automate it, in which case it's going to start making mistakes." ...more


States Tackle Unsavory E-Mails, InternetNews.com, 7/18/04

Moving ahead with a program the feds didn't want to touch, Michigan and Utah are will have e-mail registries to protect children from unsavory content.

The "Child Protection Registry" is a database containing the e-mail addresses that children use or have access to that will soon be off limits to e-mail senders pitching deals on everything from pornography to gambling to firearms.

...Anne Mitchell, president and CEO of the Institute for Spam and Internet Public Policy (ISIPP), said it doesn't matter what e-mail senders think of the laws in the two states that now make the registries a reality.

It's critical to understand, she said, that this law is not a measure to protect people from spam but an effort by state legislators to keep unwanted material out of the hands of children.

"Their intent was to force online merchants to sort of clean up their act and tow the line in the same way that bricks-and-mortar merchants have had to in terms of their advertising models and whether they target minors," Mitchell said. ...more


Commtouch Reports 60% of All Spam in March Originated from the United States, TMCnet, 4/1/04

MOUNTAIN VIEW, Calif. - April 1, 2004-- 3 months after CAN-SPAM law enacted, no slow-down in spam volume -- Head of Institute for Spam and Internet Public Policy sees more concerted effort in prosecuting companies making a difference in the long-run

Commtouch(R) (Nasdaq:CTCH), a global developer and provider of proprietary anti-spam solutions featuring Recurrent Pattern Detection (RPD)(TM) technology, said its spam detection center and Commtouch Spam Lab saw a new record high of spam outbreaks and spam messages in the month of March 2004.

Analyzing over one million spam messages in the month of March, Commtouch identified spam being sent from Internet Protocol (IP) addresses in 152 countries. The volume of spam email was greatest from the following countries:

US - 60%

China - 6%

Korea - 5%

...

Said Anne P. Mitchell, president and CEO of the Institute for Spam and Internet Public Policy: For the immediate future and long run, anti-spam technologies that identify and block spam emails sent in large volumes from anywhere on the globe, no matter their language, are useful and will continue to be vital in the fight against spam. But legal processes that can be set into motion now and result in the collection of damages down the road is necessary to make spam an expensive proposition. The fact is that the majority of spam is U.S.-based. With that acknowledged, CAN-SPAM, which now empowers U.S. prosecutors to go after those that are actually advertised in the spam emails, can in the long-run yield verdicts that attach a high price to associating with spammers, and in effect undermine the business of spam. ...more


First CAN-SPAM Suit Filed, Internet News.com, 3/5/04

A California ISP filed suit Friday in the first action under the recently enacted federal Can Spam Act, naming BobVila.com as the defendant.

...Anne P. Mitchell, president and CEO at the Institute for Spam and Internet Public Policy believes this lawsuit sends a message to e-mail marketers that ISPs intend to fight back using the new federal law.

"I think that perhaps one of the most important aspects of this lawsuit is that it was filed by an ISP, under Can Spam," she said. "That is important for many reasons, not the least of which is that it demonstrates that ISPs both can and should take action under Can Spam."

In fact, she thinks the lawsuit was a great idea.

"Hypertouch is to be applauded for standing up and saying 'not here, not in our Internet space you don't'. If more ISPs would get involved on this level, we'd make a much bigger dent in the spam situation much more quickly," Mitchell said. ...more


Stop the Cash Flow, Kill the Spam, Wired News, 2/6/04

The entertainment industry manages to locate movie pirates, even overseas. The government supposedly tracks terrorists' conversations over the Internet. The IRS will find you if it wants to. So why the heck can't we track down spammers?

Most spam experts say we don't have to -- not directly. The experts don't agree on how spamming might end, but most say the answer isn't in sophisticated tracking technology. It's in what's dear to the hearts of spammers and the people who hate them: money.

...

"Spammers are using very sophisticated methods -- hijacking people's open proxies, using open relays, zombies," said Anne Mitchell, president of the Institute for Spam and Internet Public Policy. "It's very difficult to find the sender, but if you have enough resources, financial and person power, and the understanding to delve into, analyze it -- it's not impossible."

Mitchell is an advocate of the new Can-Spam Act. She's particularly fond of Section 6, which she helped write. Bypassing issues like zombie computers and elusive spammers for hire, Section 6 targets the company whose product is being sold, not the spammer.

"The vast majority of spam has a U.S. connection: the vendor. So you don't have to go to Romania to find the spammer," Mitchell said. "It's easier to find the vendors. When they are on the hook legally, they are all too happy to point the finger at the spammer."


Little Hope Seen for Spam Relief, San Jose Mercury News, 1/24/04

New Federal Law Not Stopping Flood of Bulk E-Mail

E-mail users should be ready to keep zapping unwanted messages because more spam is on the way.

...

"It will be a total failure," predicted Stanford University law Professor Larry Lessig, speaking at the Spam and the Law conference this week in Millbrae sponsored by the Institute for Spam and Internet Public Policy. ......more


With This Law, You Can Spam, Wired News, 1/23/04

SAN FRANCISCO -- California lawyers and law enforcement officials continued their assault on the Can-Spam Act Thursday, calling it ineffective and warning attendees at a conference on spam and the law that a solution to the spam scourge is still a distant dream.

Signed into law by President Bush on Dec. 16, 2003, the Controlling the Assault of Non-Solicited Pornography and Marketing Act requires e-mail marketers to include legitimate return addresses and opt-out information in all e-mail messages that they send.

However, many in the technical and legal professions have questioned the federal government's ability to enforce those restrictions and have criticized the way the act supercedes stricter state laws.

"(Can-Spam) is an abomination at the federal level," said Stanford law professor Lawrence Lessig to the more than 100 attendees at Thursday's Spam and the Law conference. "It's ineffective and it's affirmatively harmful because it preempts state legislation." ... ...more


Can-Spam Conference: How to Comply with a "Total Failure", InternetNews.com, 1/24/04

SAN FRANCISCO -- The federal Can Spam act will be "a total failure," legal Internet authority Lawrence Lessig told an audience of Internet service providers, e-mail service providers and spam-blocking companies && [April 01, 2004] Commtouch Reports 60% of All Spam in March Originated from the United States MOUNTAIN VIEW, Calif. --(Business Wire)-- April 1, 2004 -- Commtouch (Nasdaq:CTCH)-- -- 3 months after CAN-SPAM law enacted, no slow-down in spam volume -- Head of Institute for Spam and Internet Public Policy sees more concerted effort in prosecuting companies making a difference in the long-run Commtouch(R) (Nasdaq:CTCH), a global developer and provider of proprietary anti-spam solutions featuring Recurrent Pattern Detection (RPD)(TM) technology, said its spam detection center and Commtouch Spam Lab saw a new record high of spam outbreaks and spam messages in the month of March 2004. at the National Spam and the Law conference in San Francisco Thursday.

Lessig, a Stanford law professor, said the act won't stem the tide of spam, variously estimated by the event's 12 speakers at 55, 60 and 77 percent of current e-mail transmissions. The act became effective Jan. 1, setting in motion the first national standards for sending bulk unsolicited commercial e-mail.

"The resources we have to enforce the act are modest," said California Attorney General Bill Lockyer in the keynote speech. "My budget was cut 22 percent in the last four years." Lockyer asked audience members to help by reporting abuses, to share anti-spam ideas, and to volunteer to help the fight..

Most of the 100-plus audience members attended the conference, held by the Institute for Spam and Internet Public Policy (ISIPP), to learn how to comply with the act. About half identified themselves as commercial mailers, some one-fifth as ISPs, and a brave two self-identified as spammers. ......more


California 'Disempowered' by Federal Spam Law, CNet News, 1/22/04

Californians will have less protection against spammers under a new federal antispam law that recently superceded a stricter state law, state Attorney General Bill Lockyer said Thursday.

...

"Thirty-four million people were disempowered by the enactment of that act and left only the small resources of my office," Lockyer, a Democrat, told a group of attorneys and antispam executives at the "Spam and the Law" conference in San Francisco on Thursday morning. ......more


There's More Spam Out There Than Ever, KPIX, 1/22/04

Experts on spam at a conference in Millbrae said laws alone cannot stop the onslaught.

The unwanted and sometimes offensive email is a bigger problem than ever, despite a few federal law that went into effect this year. Spam accounts for about 80% of the messages that some people receive, up from about 60% last year.

"It's frustrating," said Michael Osterman, an Internet marketing researcher who works out of his home. ... ...more


Leading Authority and Anti-Spam Expert Provides Her Views..., CIPS Connections, 12/14/03

This week, Stephen Ibaraki, I.S.P., has an exclusive interview with the internationally known, widely respected attorney, President and CEO ofthe Institute for Spam and Internet Public Policy (ISIPP), Anne P. Mitchell Esq.

As an original founder of Habeas Inc., Anne Mitchell served as President and CEO through its first year, establishing Habeas as an industry leader and changing the face of whitelisting of legitimate email. In addition, she served as the Director of Legal and Public Affairs for Mail Abuse Prevention System, one of the original and most well-respected anti-spam services on the Internet. Anne has actively consulted on legislative anti-spam issues on a state and national level. Mitchell is a graduate of Stanford Law School, a Professor of Law at Lincoln Law School of San Jose, and a member of the California Bar.

Discussion:

Q: Anne, with your demanding schedule, we appreciate you taking the time to do this interview - thank you.

A: And thank you so much for the opportunity to speak with you!

Q: You have a most remarkable career. Please describe the challenges, successes, milestones, and the valuable lessons learned in each of your roles.... ...more


Stuffing for the Tip Box, eWeek's Spencer Katt, 12/01/03

The Katt fills up on tech tips in preparation for the holiday.

As his co-workers scurried to meet holiday deadlines to produce this issue of eWEEK, the prescient Puss procrastinated, knowing his Thanksgiving routine consisted of a Banquet frozen turkey dinner, a case of Schlitz and 500 hours of football.

...

Spence wondered if readers experiencing Post-Butterball Syndrome might feel sympathy for their overstuffed mailboxes and wonder whether the new federal anti-spam law will have any teeth. Spence recently asked President and CEO Anne Mitchell of the Institute for Spam and Internet Public Policy about the bill the prez is willing to sign. "Senders now really need to understand the ramifications of hitting the send button, and ISPs need a greater understanding of the rights and responsibilities they face as well," said the Diva of Deliverability. "The law doesn't preclude ISPs from reviewing or blocking mail, but now more than ever, they need to be aware of the obligations and pitfalls they may face." The ISIPP will host a conference titled "Spam and the Law" Jan. 22, featuring Lawrence Lessig, among others. ... ...more


Senate OKs Wyden's spam bill, The Oregonian, 11/26/03

The legislation goes to the House next month, but consumer groups warn that it would override stronger state laws

WASHINGTON -- The Senate gave final approval Tuesday to a bill written by Sen. Ron Wyden, D-Ore., that would nationally regulate junk e-mail for the first time.

...

But some experts say such fear is unjustified. Unlike smaller spammers, professional marketing companies realize that flooding inboxes with spam can alienate customers, said Anne Mitchell, president of the Institute for Spam and Internet Public Policy

"The mainstream online senders are already trying to do the right thing," Mitchell said.

Also, in a provision of the federal bill that has received little attention, regulators could sue vendors that are advertised in illegal spam. Previously, they had usually been able to hunt only for the spammers, who can use technology to disguise their identities.

"If you can stop the vendors from paying spammers to vend on their behalf, you have stopped one of the root causes," said Mitchell, who helped write the amendment that would make vendors liable.... ...more


E-mail Tax May Help Stop Spam, Dayton Says, Minnesota Star Tribune, 11/19/03

WASHINGTON, D.C. -- If Congress is going to stop unsolicited commercial e-mail from swamping computer users, Sen. Mark Dayton says legislators might need to consider "a minuscule tax" on e-mail.

"It's difficult to prevent the use of spam when there's no cost associated with sending thousands, tens of thousands or even millions of e-mails," Dayton, D-Minn., said in a recent conference call with reporters.

...

But Dayton's idea is being met with plenty of skepticism, too.

"Even if you find a way to realistically create an Internet usage fee or tax, spammers will just find a way around it," said Anne Mitchell, president of the Institute for Spam and Internet Public Policy, adding that spammers could just use phony credit cards. "There is really no mechanism set up that would actually cause them to have to pay the money," she said.

...

Mitchell said the best way to stop spam is to "follow the money."

"The senders are only secondary," she said. "Go after the people who are advertising their product through spam, because that's why spam perpetuates."... ...more


Web Giants Move To Slash Spam, NY Post, 10/22/03

Sneaking, spamming, spoofing - it isn't the junk e-mail marketers who are playing dirty these days. It's Internet companies.

Faced with a deluge of spam and angry customers, e-mail providers are experimenting with more radical solutions. Though experts expect these feints will cut down on junk messages, which make up about one-third of all e-mail traffic, they warn that there's no panacea.

...

Both strategies will dam some spam, said Anne Mitchell, president of the Institute for Spam and Internet Public Policy. But they're also imperfect, labor-intensive solutions. "E-mail is suppose to be simple, and this makes it complicated," Mitchell said. "But users are so fed up that they're demanding an alternative with little to zero spam." ...more


Experts Disagree on Impact of Anti-Spam Law, CNET News, 9/20/03

Experts disagree over the impact of a new state law that targets unsolicited bulk e-mails peddling everything from low mortgages to Viagra that are clogging Californians' e-mail boxes.

Some say even if the law, scheduled to take effect Jan. 1, passes expected court challenges, it's unlikely to stem the flow of spam.

... But even though individuals can sue, experts say it would be a mistake for spam victims to count on a windfall to buy, say, overpriced California real estate.

"I don't think it's going to have much of an impact at all," said Anne P. Mitchell, executive director of the Institute for Spam and Internet Public Policy.

Companies that have some sort of relationship with a consumer may continue to send mass mailings, she said. For example, Microsoft could send unsolicited e-mail to everyone who has purchased a computer with a Windows operating system or downloaded an update for that software.

Also, Mitchell said the section aimed at holding advertisers liable is too vague. "It's just not specific enough."... ...more


Legislators Take Shots at Spam, Wired News, 9/25/03

Legislation to ban or limit spam is proliferating almost as rapidly as the e-mails that promise to provide a slim, wealthy, well-endowed, sexually satisfied life.
...
"One of the big advantages to this sort of legislation is that it addresses the issue of spammers who hide their identity, are overseas or are otherwise hard to ferret out," said Anne Mitchell, president of the Institute for Spam and Internet Public Policy.
...
But Mitchell said she believes that the California bill won't withstand vigorous legal challenge. "The language used states that someone who 'initiates' spam is liable under the bill. 'Initiate' is defined as 'to cause to be sent.' That's far too fuzzy, and a good attorney could defend a vendor out from under that." ... ...more


Ode to Joy, eWeek's Spencer Katt, 9/22/03

Ah, the City by the Bay! Spence was there, yet again, this time for the SunNetwork show and seeking a fix of McNealy one-liners.
...
Running up his cell phone bill, Spencer found time to chat with Anne Mitchell, CEO of The Institute for Spam and Internet Public Policy. The Digital Drudge was dying to know why she left her gig as CEO of Habeas, the anti-spam company that embeds haiku poems in its e-mail delivery solution. "Because I was asked to leave," said Mitchell. "They wanted to bring in a CEO with more of a sales and marketing background." A frank admission from Mitchell but an odd move by the company, considering the unique knowledge of spam and the law possessed by Mitchell, the former legal director for Mail Abuse Prevention Systems. Last week, as she co-chaired an ISIPP-sponsored summit in Frisco, which produced a cross-industry working group of top ISPs and spam-filtering companies, she was jokingly dubbed "The Yenta of E-mail Deliverability." "Sounds like poetry to me," laughed the Lynx. ... ...more


Email Summit Recommends Standards, Email Universe, 9/19/03

SAN FRANCISCO -- Recommendations for industry standards on email issues including bounce handling, unsubscribe requests, publication of email permissions requirements and communication between the sending and receiving industries came out of the second summit of email-industry executives Tuesday.

"The Summit was the most productive event of its sort that I've ever attended," said George Bilbrey, vice president and general manager of deliverability services for ReturnPath. "It provided both senders and receivers a set of concrete steps they could take to improve the deliverability of the legitimate mail that end users want." ... ...more


Anti-Spam Forces Prepare For Second Summit, InternetNews.com, 9/12/03

Hoping to wipe out the spam epidemic, ISPs, anti-spammers, and e-mail marketers are scheduled to descend on Silicon Valley next week as part of the Email Deliverability Summit II.

Sponsored by the Institute for Spam and Internet Public Policy (ISIPP), spam-fighting software company Habeas and direct marketing agency Rapp Digital Innovyx, the idea behind the summit is to bring together two (usually opposing) sides of the spam debate. ... ...more


ISPs offering help against spam, Stockton Record, 9/4/03

Facing an increasingly hostile Internet -- with malicious computer viruses afflicting systems worldwide and junk e-mail choking electronic in boxes -- users are getting more help from service providers.

Where Web surfers once were expected to buy and apply their own spam filters and anti-virus measures, companies such as InReach Internet in Stockton and Galt's Softcom Internet Communications are providing solutions for all their customers.

"I know very few ISPs of any size ... that aren't doing something, because you can't operate without doing something," said Anne P. Mitchell, executive director of the Institute for Spam and Internet Public Policy. "It's a huge, huge problem."

...

While Parker could install security software on his own system to achieve the same results, he likes that the work is done elsewhere.

"It protects us from a distance," he said. "... Anything that is bad is on their computers, not ours."

Not that ISP anti-spam and virus systems are perfect, Mitchell said.

The automated systems produce varying amounts of false positives, "good mail that gets tagged as spam."

"They don't realize the businesses that are harmed, seriously harmed, by false positives," Mitchell said.

She recalled the case of a Macintosh news site that lost rights to its domain name because the registration renewal e-mail had been blocked by the company's ISP. In another case, an e-mail newsletter saw 10 percent of its subscribers' deliveries bounce because the word "Viagra" - frequently touted in spam messages - was used in an article. ... ...more